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Mystery Shopper - Invest in and commit to

By: Ethan Hunter

Invest in and commit to:

· Timely and punctual responses

· Accurate detailed reporting , fact-based, meaningful input and data that the customer/client can use and respond to is essential

· Attempt to submit your answers and responses, report and feedback no longer than twenty-four hours after or following the activity you will remember BETTER and MORE, your recall more accurate and you look committed to completing your task, serious about your business and MORE importantly pro-active, detailed and professional.

For the utmost in quality for and of your Mystery Shopper experiences, input and feedback, pay attention to:

· What is asked and expected, stipulated and contractually your responsibility

· Ensure that you fill out the documentation, report, template completely and in detail. If you use your own feedback mechanisms and reporting, give the facts in a legible, easy to follow, find and summarized fashion. Include only relevant, objective and necessary information as it applies to the mystery shopping assignment.

· Record yes/no responses, rating scale type answers, and elaborate when asked to describe situations, provide timing (performance tasks) etc.

· Steer clear from paraphrasing the question in your answer, rather use your word-economy to share something useful. Stay objective throughout and focus on assisting the business, even if the news is bad or ugly!

· Minimize mistakes, checking for inaccuracies, grammar and spelling or blank spaces.

There are existing tools and rating scales that the industry uses for Mystery Shopper like yours. Performance and excellence matters, also for your and your business, as well as the services you provide. This reflects your commitment, the quality and future of your business. Grading and ratings by customers and providers represents an attempt at standards and constantly raising the bar, as more companies and providers join the ranks. Part of your business pursuits will center around gaining that recognition as ‘top-notch’, top-grade, leader of the pack. If you are committed to doing and providing your best services possible, this will be an easy task and ensuring your reputation stays positive, intact and growing through referral, networking and word of mouth.

This provides you with a bit of an insider look at what the Mystery Shopper might hold. It is up to you whom and if you partner with anyone from industry or go it alone. You can align yourself with the best in the business, be as independent as you want, rely on referrals, business listings for opportunities or go out and make direct customer contact yourself, everything in-between and beyond.

Some licensing, registrations and certifications might help you…

Professional standing and recognition will go a long way at establishing you as a key player in the industry, landing you lots of opportunities for specific mystery shopping assignments and tasks, clients and affiliations, recommendations and more work than you can possibly imagine. It is well worth the investment, time and money – if its is the legitimate, authentic and professional process that is from the recognized profession/professional body and NOT merely a rubber stamp by other/fellow business-type or industry Mystery Shopper players, competitors or referral, listing companies.


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